The Insurance Agency Marketing Blog team is pleased to be celebrating our 10th anniversary! We hope you’ve enjoyed the content and found it beneficial. To show how far we’ve come and how much has changed, here are three popular blogs from our first month, May 2010:
My Dog is the Best Salesperson I Know
Posted on May 28th, 2010
I like to think that I am a capable salesperson. I inherited the sales “gene” from my father, and I have been able to make a career of selling or helping other organizations sell. However, a truly honest assessment shows that I am not even the most skilled sales professional in my own home. That distinctive honor goes to my dog. In case you are wondering, he is a three-year old hound mix named Flash. Read More…
The Nordstrom employee who cheerfully gift wrapped products a customer bought at Macy’s
Posted on May 25th, 2010
This is a story you have probably seen several times. It is sort of a business proverb. Most famously shared by Jim Collins and Jerry Porras in ‘Built to Last’ – this is a story told to new Nordstrom employees and exemplifies the superior customer service they are expected to deliver. At first glance this story shocks most of us. It defies capitalism. Read More…
I Want Leads Like I Want My Morning Coffee
Posted on May 14th, 2010
When I was an agency producer, I wanted leads like I wanted my morning coffee. I craved them and sometimes could not function well without them. The only problem was – most of the leads that came across my desk were a waste of time. Read More…