Fix Your Broken Marketing Strategies and Get Leads that Matter

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April 11th, 2021

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Insurance Agency LeadsAre you still using the same outdated, ineffective methods of lead generation? How’s your presence on critical social platforms and search engines? Do people care when you email them? We’re the experts, and we’re here to help…

  • Target your prospects with email marketing and LinkedIn PPC
  • Deliver valuable video and blog content including white papers, webinars, tools, and more
  • Follow up with professional appointment setting to ensure you speak directly with decision-makers and influencers
  • Improve your image and grow inbound leads with website development, user experience, and Google rankings

Contact us for your complimentary insurance marketing review at www.startupselling.com. Your success is our business.

StartUpSelling, Inc.
(518) 222-6392
www.startupselling.com

How Insurance Agencies Improve Marketing & Lead Generation – 2 Minute Video

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September 14th, 2020

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Insurance Agency Marketing Plans: How to Insure the Success of Your Producers – Webinar Nears 19,000 Views

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July 19th, 2020

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Making Email Marketing Work for Your Agency

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April 27th, 2020

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When thinking of the oldest and most basic functions of the internet, email inevitably comes to mind. Everyone uses it – from young children and grandparents to billionaires, politicians, and celebrities. Its simplicity and ubiquity have become foundational in our society. Yet the sophistication and potential impact of email as a marketing tool eludes so many businesses.

Email marketing often devolves into any number of ineffective and even risky behaviors, including:

  • Tiny opt-in lists of people who are already dedicated customersInsurance Agency Email Marketing
  • Lists of suspicious origin that can get you caught in spam filters and even induce legal action
  • Highly graphical messages that are never seen because email clients block the images
  • Messages that are overly familiar or bend the truth to establish a relationship
  • Lengthy content that very few recipients will ever read
  • Content that includes words and phrases often blocked by spam filters

These are just a few of the many pitfalls that can render email marketing a wasted opportunity for an organization. But doing it right can provide substantial benefits. Following best practices to avoid these pitfalls can result in campaigns that:

  • Drive high-quality website traffic
  • Increase brand awareness
  • Improve conversion rate
  • Build your customer base
  • Help to define or redefine your prospects and market segment
  • Reduce or eliminate the need for more expensive or wasteful forms of marketing such as environmentally disastrous physical mail, TV and radio commercials that reach a limited audience, costly paid advertising/promotion on popular websites, time-consuming in-person meetings, and more.

Email marketing can prove a strong and flexible tool regardless of the product or service you offer. As with many tools, the key is how you use it. Want to learn more? We’re email marketing experts. Ask us about building a program tailored to your needs!

Insurance Agency Marketing Plans: How to Insure the Success of Your Producers – Webinar Nears 20,000 Views

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March 1st, 2020

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How Insurance Agencies Improve Marketing – 2 Minute Video

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February 23rd, 2020

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Webinar Available On Demand: Insurance Lead Gen for Trucking & Other Niche Markets

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January 26th, 2020

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Check out this on-demand webinar sharing successful strategies for insurance agencies generating leads in transportation and other niche markets:

* Supporting producers with effective lead gen
* Building a prospect email list
* Appointment setting tips & strategies
* Creating a lead handling process
* ROI tracking and refinement

Watch the webinar here: https://startupselling.com/johnscranton/trucking-webinar/

Insurance Agency Marketing Plans: How to Insure the Success of Your Producers – Webinar Approaches 20,000 Views

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January 12th, 2020

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Webinar On Demand: Insurance Lead Gen for Trucking & Other Niche Markets

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December 1st, 2019

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Check out this on-demand webinar sharing successful strategies for insurance agencies generating leads in transportation and other niche markets:

* Supporting producers with effective lead gen
* Building a prospect email list
* Appointment setting tips & strategies
* Creating a lead handling process
* ROI tracking and refinement

Watch the webinar here: https://startupselling.com/johnscranton/trucking-webinar/

How Insurance Agencies Improve Marketing & Lead Generation

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November 17th, 2019

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