Insurance SEO

Insurance Search Engine Optimization

Insurance Search Engine Optimization is a key component of any insurance web marketing plan. Professionally executed search engine optimization creates a multitude of benefits and opportunities to help optimize your organic insurance agency website traffic.

Insurance SEO, when properly implemented, provides excellent lead generation opportunities. The first step involves a comprehensive keyword analysis. We help your agency or wholesale brokerage analyze and select the best long tail keywords for your website. Long tail keyword phrases are three to five words in length. For example, New York Restaurant Insurance, California Benefit Brokers or Professional Liability Insurance for Engineers.

Insurance Agency SEO Image, Insurance SEO Image, Insurance Agency Search Engine Optimization Image, Insurance Search Engine Optimization ImageWhen your insurance prospects are looking to find an agent or policy, how will they search? Let’s say a prospect types “Group Benefits California” or “Professional Liability Agencies” into their Google browser. Your agency wants to be on page one as an organic result. This is referred to as organic Insurance SEO. The results (called SERPS) – are based on relevance. There are no PPC fees for organic insurance SEO, and agents can opt to supplement their organic SEO with a PPC initiative.

Insurance SEO provides a competitive advantage for your agency. When you are speaking with a prospect, you want to convey your professionalism and expertise. A great way to prove that you and your organization are the authority in your market is to demonstrate how your website and SEO are current and relevant. If you are proposing an Employee Benefits solution in Florida, ask your prospect to search Employee Benefits Florida – and show them you come up first because you specialize in this area and invest in current tools and technology.

There are many SEO solutions available in the marketplace: those which focus on local searches, those which specialize in platforms or technology, companies which promote link building and many more. When choosing your insurance SEO provider, select a company who understands insurance agency marketing. StartUpSelling offers territory exclusive insurance SEO and marketing programs to ensure improved web presence and increased insurance leads. Beware of low cost, link building campaigns and high volume, low quality approaches to insurance SEO. Invest in relevant, high quality content and incorporate a professional social media marketing initiative to compliment your SEO.

Insurance SEO Services:

  • On Page Optimization
  • Off Page Development
  • Insurance SEO Analysis
  • Long Tail Keyword Research
  • Insurance Blog Creation
  • Insurance Social Media Marketing
  • ePublishing Article Creation
  • Insurance Web Marketing Plans
  • Weekly Press Release Submissions
  • Insurance Website Video, YouTube Video Marketing

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