Today and tomorrow I will be traveling to Boston for a brief StartUpSelling executive summit. For 48 hours we will review current sales and marketing initiatives, refine our goals and plans for Q4, and perform an analysis client results and efficacy. For most companies, spending 48 hours with the CEO entails long meetings, extensive travel, expensive caterers and a vast array of presentation materials.
However, in a virtual business, even travel days are still highly productive. We will be sending a massive national email campaign, delivering a highly professional web seminar to a large audience, and will launch a new website for a client in the Western US. All while we are actually on what would often be called an “executive retreat.”
The virtual model is so powerful – even travel days are highly productive and profitable. What parts of your business could be virtual? How much of an impact would that have on your cash flow and profits? What is stopping you from making the change?
Posted in: Virtual Business