A Winning Insurance Lead Gen Strategy Should Include Educational Webinars 

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July 29th, 2021

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Insurance Agency Webinars

Insurance agencies, brokers and wholesalers which have incorporated insurance webinars into their marketing initiatives often see impressive results, with registration increasing over time to hundreds and a 60% or greater attendance rate which can be achieved with educational content and timely topics. Insurance webinars are effective for essentially any agency, broker or wholesaler, but are most effective when targeting niche markets such as transportation, construction, and benefits. 

 

Webinars help showcase expertise, demonstrate thought leadership and elevate the conversation from insurance sales to partner and consultant. Where can agents and brokers find topics and speakers? Agencies and brokers can use internal experts, external partners, carrier partners, consultants, CPA’s tax advisors and industry consultants to create a well-respected and well attended webinar series.

 

The marketing catalyst for successfully implements insurance webinar series often rests upon email marketing and social media marketing initiatives. Both can prove highly effective in driving registrants to an insurance webinar series. Agents and brokers must ensure they are adhering to CAN-SPAM and opt-in email marketing best practices. Email marketing initiatives are only as good as the underlying email marketing list. Agents and brokers who do not have a comprehensive prospect and client email list should work on building one immediately, and if they are unsure how to accomplish this, should seek qualified outsourced guidance on this important topic. A high-quality target list is not only the foundation for successful insurance digital marketing, but also an important and valuable digital asset for every agency and broker! 

 

Social media marketing is often an untapped resource for agencies, brokers and wholesalers, as it is now common for 50% of registrants to be gleaned from LinkedIn, Facebook and Twitter, assuming agents and brokers have a viable insurance social media marketing program in place. LinkedIn remains the most important social media platform for B2B centric insurance agencies and brokers, while Facebook is often the go to platform for personal insurance campaigns. That said, with there are many good tools available to post simultaneously to all major social media platforms. For example, let’s say a broker wanted to announce a new “ACA and Compliance Update Webinar”. This message could easily be posted simultaneously to LinkedIn, Facebook and Twitter, and the posts, efficacy and interactions could be easily tracked.

 

Webinars combined with professional email marketing and social media marketing campaigns can provide an impressive educational foundation for agents and brokers seeking to differentiate themselves from the pack. Web seminars can target prospects, clients or both, to help agencies, brokers and wholesalers establish and maintain their “digital” relationship. These live webinars can then be recorded, and used as video fulfillment on both their insurance website and YouTube to extend the reach, and help grow the business.

 

Agencies, brokers and wholesalers which lack the marketing staff or expertise to accomplish effective email marketing can contact StartUpSelling for assistance at 888-304-3638.

Grow Your Trucking Agency With Up to 35.1 Transfers or Phone Appointments per Month

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July 26th, 2021

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Trucking LeadsGrow your trucking insurance agency with warm transfers and exclusive phone appointments! These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a 15-minute trucking lead gen discussion – and learn how and why other agencies are succeeding with this proven lead generation solution.

Grow Your Trucking Agency with Live Call Transfers

Posted on

July 18th, 2021

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Trucking LeadsGrow your trucking agency with 35.1 exclusive phone appointments or warm transfers per month. These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a trucking lead gen discussion – and learn how other agencies are succeeding with this proven lead generation solution.

Grow Your Trucking Insurance Agency with Live Call Transfers

Posted on

July 12th, 2021

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Insurance Agency LeadsGrow your trucking agency with exclusive leads (phone appointments or warm transfers). These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a 15-minute trucking lead gen discussion – and learn how and why other agencies are succeeding with this proven lead generation solution.

Grow Your Trucking Insurance Agency With Warm Transfers & Exclusive Phone Appointments

Posted on

July 7th, 2021

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Trucking LeadsGrow your trucking insurance agency with warm transfers and exclusive phone appointments! These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a 15-minute trucking lead gen discussion – and learn how and why other agencies are succeeding with this proven lead generation solution.

Grow Your Trucking Agency with 35.1 Exclusive Appointments or Warm Transfers Per Month

Posted on

June 27th, 2021

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Trucking LeadsGrow your trucking agency with 35.1 exclusive phone appointments or warm transfers per month. These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a trucking lead gen discussion – and learn how other agencies are succeeding with this proven lead generation solution.

Experienced Trucking Appointment Setter Now Available

Posted on

June 21st, 2021

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Insurance Agency Websites - Insurance Agency MarketingWe provide appointment setting lead generation programs specifically for trucking agencies. Our professional callers understand the trucking insurance market and average 20+ appointments per month. Space for a new client has recently become available – contact us to learn more here.

Average appointments per month by power unit prospect profile:

  • 1 to 4 Power Units: 35.1 Appointments
  • 5 to 25 Power Units: 21.9 Appointments
  • 10 to 75 Power Units: 13.8 Appointments

To start getting more appointments with your target prospects:
https://startupselling.com/insurance-agency-marketing/trucking-appointment-setting/

Grow Your Trucking Agency with Exclusive Phone Appointments & Live Call Transfers

Posted on

June 21st, 2021

by

Insurance Agency LeadsGrow your trucking agency with exclusive leads (phone appointments or warm transfers). These were our recent trucking agency lead generation results:

  • 1 to 4 Power Units – 35.1 New Prospect Appointments/month
  • 5 to 25 Power Units – 21.9 New Prospect Appointments/month
  • 10 to 75 Power Units – 13.8 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a 15-minute trucking lead gen discussion – and learn how and why other agencies are succeeding with this proven lead generation solution.