Author: John Scranton

Case Study: Trucking Agency Lead Gen Program Produces 160% ROI

Posted on

October 14th, 2019

An insurance agency who specializes in transportation was seeking a new way to grow. Two key producers were busy servicing existing clients and working with active prospects, and lacked the time to find sufficient new opportunities. The agency reached out to StartUpSelling to find a solution. Here is a snapshot of the results:

6 Month Appointment Setting Pilot Project
34 Appointments Scheduled with In-Profile Prospects
4 New Accounts Closed
160% Return on Investment

The producers now have ample new business opportunities and the agency has more than doubled their investment. To learn how this solution could fit your trucking practice, contact us today.

Agency Exclusive Trucking Lead Gen Packages Available

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October 7th, 2019

Grow your trucking agency with 14.6 to 24.6 exclusive appointments per month (depending on your power unit profile). Here are a few of the important services your trucking lead gen package will include:

Prospect List Creation Based on your Target Trucking Profile
Custom Call Pitch & Ongoing Pitch Refinement
Experienced Appointment Setting Professional
Creation of Custom Lead Handling Process
No Bullpen, Auto-Dialers, Delays or Dropped Calls
Instant Lead Alerts with Detailed Prospect Data

Contact us for a 15 minute trucking lead gen review â€“ and learn how and why other agencies are succeeding with this proven lead generation package.

On-Demand Webinar: Insurance Lead Gen for Trucking & Other Niche Markets

Posted on

October 7th, 2019

Check out this on-demand webinar sharing successful strategies for insurance agencies generating leads in transportation and other niche markets:

* Supporting producers with effective lead gen
* Building a prospect email list
* Appointment setting tips & strategies
* Creating a lead handling process
* ROI tracking and refinement

Watch the webinar here: https://startupselling.com/johnscranton/trucking-webinar/

Video Marketing Benefits for Insurance Agencies

Posted on

September 29th, 2019

Insurance agencies marketing videos are short 1-5 minute videos focused on specific topics. Statistics show visitors are many times more likely to watch a video than they are to read content. So why is video marketing such a big opportunity?

It is efficient
It is consistent
It is cost-effective
It is simple
It improves SEO
Its engaging

Here are a few ways insurance agencies can incorporate video:

Testimonials – This is one of the most important reasons to use video marketing. The impact of a customer’s testimonial can accomplish more than the best salesman. It doesn’t have to be a highly sophisticated recording; simple words to enhance the value of your service can do so much.

FAQ Session – Leverage video as a medium to solve customer inquiries and challenges. A short video clarifies more ambiguity than an actual document. An added bonus is that this will boost website traffic.

Comical Skit about Insurance – Be fun and unpredictable. Give your clients and prospects something to smile and laugh about. Have a freaky Friday session at work and share it. This will liven up the relationship with clients.

Risk Reports – Create a video about the fire damage, prevention and safety precautions. Showcase the role your claims team will play during an incident.

Remember, video marketing is a chance to be creative, realistic and welcoming; a chance like no other.

To know more about video marketing contact StartUpSelling.

Originally Posted on February 13, 2015 by John Scranton

Midwest Trucking Agency Closes 14 Power Unit Account – 3x ROI in Only 2 Months

Posted on

September 25th, 2019

Grow your trucking agency with 14.6 to 24.6 exclusive appointments per month. A Midwest Agency using this program closed a 14 truck account in just their second month of calls. Services include:

Prospect List Creation Based on your Target Trucking Profile
Custom Call Pitch & Ongoing Pitch Refinement
Experienced Trucking Appointment Setting Professional
Creation of Custom Lead Handling Process
No Bullpen, Auto-Dialers, Delays or Dropped Calls

Contact us for a 15 minute trucking lead gen review and learn how your agency can succeed with this proven lead generation program.

StartUpSelling also provides website development, video creation, social media marketing, PPC, SEO, email marketing, webinars and more.

Insurance Marketing Videos

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September 22nd, 2019

Trucking Lead Gen Results: 14.6 to 24.6 Exclusive Appointments Per Month

Posted on

September 22nd, 2019

These were our recent trucking agency lead generation results. They could be yours!

1 to 5 Power Units – 24.6 New Prospect Appointments/month
5 to 25 Power Units – 15.9 New Prospect Appointments/month
5 to 100 Power Units – 14.6 New Prospect Appointments/month

These appointments are exclusive to your agency, specific to your target market, and expecting to discuss trucking insurance with you. Start building your trucking pipeline today, to ensure great results!

Contact us at (518) 222-6392 for a 15 minute trucking lead gen discussion – and learn how and why other agencies are succeeding with this proven lead generation solution.