All posts with the tag 'eMarketing'

Webinar: Filling the Sales Funnel with the Four Step Insurance Agency Marketing Plan

Join us for this brief, educational and complimentary web seminar. Our expert panel will review the Four Step Insurance Agency Marketing Plan and discuss the critical elements required for a successful strategy in 2012. We will provide case study analysis of several agencies that have leveraged this integrated approach to gain access to prospects and provide their producers with qualified opportunities. Topics include:Insurance Agency Marketing Plan

* Building your prospect database and email list
* Reaching your target market through eMarketing
* Leveraging warm calls for quality appointments
* Expanding reach through Social Media Marketing

Date & Time: February 8th at Noon ET

https://www1.gotomeeting.com/register/312132769

Webinar: Case Study Review of Highly Successful eMarketing, Webinar & Social Media Campaign

Our colleagues at StartMarketingTech are offering a complimentary web seminar on Thursday that will discuss eMarketing, webinars and social media marketing – all important topics for a 2012 agency marketing campaign. This presentation will not be agency specific, but will be targeting B2B salespeople which directly translates to commercial P&C and group benefits producers.

How eMarketing and Social Media Marketing Produced Millions in Software Sales

Join us for this brief, educational web seminar. Our team of marketing experts will provide a case study review of how an integrated eMarketing, webinar and social media marketing campaign resulted in millions of dollars of software sales for an emerging SaaS solution. The unique approach and hands-on methodology used has helped many software and tech companies grow the top and bottom line. We will be joined by the StartMarketingTech CEO, the author of Sell More & Work Less. Topics include:

* Building an effective target prospect & email list
* Social Media Marketing Strategies
* eMarketing Campaign Design
* Web Seminar Best Practices
* Integrated Web Marketing to close more business

Date & Time: January 19th at Noon ET

To Register: https://www1.gotomeeting.com/register/959508065

For more information: http://www.startmarketingtech.com/

Webinar: Filling the Sales Funnel with the Four Step Insurance Agency Marketing Plan

Join us for this brief, educational and complimentary web seminar. Our expert panel will review the Four Step Insurance Agency Marketing Plan and discuss the critical elements required for a successful strategy in 2012. We will provide case study analysis of several agencies that have leveraged this integrated approach to gain access to prospects and provide their producers with qualified opportunities. Topics include:Insurance Agency Marketing Plan

* Building your prospect database and email list
* Reaching your target market through eMarketing
* Leveraging warm calls for quality appointments
* Expanding reach through Social Media Marketing

Date & Time: February 8th at Noon ET

https://www1.gotomeeting.com/register/312132769

Insurance Agency Marketing Plans – 3 Minute Video Blog

Insurance Agency eMarketing and Social Media Best Practices – Webinar Replay

Sell More & Work Less: Web Selling Techniques Everyone Should Use – Now Available

Sell More & Work LessSell More & Work Less is a web selling tips book revolving around my 4-Phase Sales Process which helps business professionals quickly learn and apply many new web sales tips and techniques to improve their sales effectiveness. Simply said, allowing them to sell more and work less. The 4-Phase Virtual Sales Process facilitates the transition to a web based sales model and the greater profit potential, improved methods of selling and more flexible business and personal lifestyle this affords many salespeople and businesses, aspiring entrepreneurs and existing sole proprietors. Readers can replicate the 4-Phase Virtual Sales Process to create their own tailored sales process using the techniques explained in this web selling tips and techniques book.

Author Alan Blume was fortunate to be assisted by three “in the trenches” coauthors, Mike Lauducci, me and Andrew Blume in the writing of this web selling tips book.

Sell More & Work Less is now available on Amazon, the Kindle version is expected later in January. http://www.amazon.com/Sell-More-Work-Less-Techniques/dp/ …

How to Jumpstart your 2012 Trucking Agency Marketing Campaign

Join us for this brief, complimentary and educational web seminar. Our panel of agency marketing experts will review how integrated social media, webinar and appointment setting campaigns can yield compelling results and ROI for trucking agencies. Topics include:

* Social Media Marketing
* Trucking Web Seminar Series Results
* Appointment Setting Best Practices
* Warm Calls vs. Cold Calls

Date: Wednesday, January 18, 2012
Time: 12:00 PM – 12:30 PM EST
To Register: https://www1.gotomeeting.com/register/469196624

Insurance Agency eMarketing & Social Media Marketing Webinar Synopsis

Insurance Agency eMarketing and Social Media Marketing

Presented by StartUpSelling, Inc.

Our Speakers: John Scranton & Alan Blume

Agenda

  • eMarketing Defined
  • Top 5 eMarketing Do’s & Don’ts
  • Social Media Marketing
  • Key Elements for Agency Lead Generation
  • Integrated approach to eMarketing/SMM
  • How to get Your Complimentary eBook
  • Question & Answer Session

Sources of Our Prospects

eMarketing Defined

  • Term used to define: Electronic Marketing, Digital Marketing, Internet Marketing, Web Marketing, Email Marketing
  • Today we will focus on the Email Marketing application and how it applies to agencies
  • Top 5 Do’s & Don’ts

Top 5 Items to Avoid

  • Do Not Sell Insurance
  • Do Not Bury the Lead
  • Don’t forget the Clear Call to Action
  • Limit use of Graphics/Images
  • Do Not Offend the SPAM Filters

Top 5 Tips for Success

  • Educate Your Prospect – Do Not Sell
  • Convey Your Message & Value Quickly
  • Feature a Value Driven Call to Action
  • Use Textual Business Emails
  • Limit Frequency

Social Media is Comprised of Many Elements

  • Blogging
  • News Releases
  • Article Creation
  • Social Networks
  • Video – YouTube

Narrow Your Focus

Checkboxes:

  • Blog
  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • YouTube

Close the Loop – Measure Results

  • Do you currently track prospect sources?
  • What percent come from eMarketing?
  • What percent come from social media?
  • How will that change in the future?
  • How are you preparing for that change?

Question & Answer Session

Webinar Tomorrow: Insurance Agency eMarketing & Social Media Best Practices

Insurance Agency eMarketingJoin us tomorrow for this brief, complimentary web seminar. Our team of insurance agency marketing experts will review best practices for a successful eMarketing campaign. Expert guest speaker and CEO Alan Blume will share our Top 5 Do’s and Dont’s to maximize email deliverability and effectiveness. Topics include:

* Insurance Agency Social Media Best Practices
* Top 5 Items for a Successful Campaign
* Top 5 Items to Avoid at All Costs
* Sample Emails to Illustrate Concepts

Date & Time: December 21st at Noon ET

To Register: https://www1.gotomeeting.com/register/144223273

4 Step Insurance Agency Marketing Plan (Graphic)

Insurance Agency Marketing Plan