Virtual Sales, Marketing & Management Tips to Grow Your Business

"StartUpSelling is by far the best insurance agency marketing company I have ever worked with. It's not just the quality of the insurance agent leads they provide, it's the deep and considered approach they take that really impresses me."

Dick Chelten, CLU, ChFC, RHU, Chelten Benefits Group

"We have outsourced our entire marketing operation to StartUpSelling - our days of cold calling are over..."

Ron Cooperman, President, KCI Insurance

"My first webinar with StartUpSelling resulted in a new account, a 115 life Employee Benefits Insurance Agency client. I had been attempting to meet with this account from many months, and was finally able to do so successfully because of StartUpSelling's insurance agency marketing and web seminar programs. StartUpSelling's services are indispensible."

Niko Washington, Johnson & Dugan

"We gave StartUpSelling our coldest prospect list and they inundated us with appointments. In the first 12 weeks, StartUpSelling scheduled over 100 appointments, five of which quickly became new clients. We expect to add many more clients as a result of their lead generation efforts."

Mark Thayer, CFO, Marvin Johnson

"StartUpselling's insurance SEO and insurance agency Social Media Marketing program moved our agency to Google page 1 for many of our most important keywords. We have seen increasing traffic and are closing new business thanks to their web marketing efforts."

Laura Jun, Golden Bells Insurance

"The insurance agency video development services provided by StartUpSelling have given us the ability to create interactive content in a cost-effective and time-efficient manner. Our video interviews and recorded webinars improve the interaction with clients and prospects, and has helped our SEO."

Jim Smith, President, Smith, Buckley & Hunt Insurance

"StartUpSelling's insurance agency website development services allowed us to make a leap forward with our online presence. We now have a professional and optimized website that will help us grow in 2012 and beyond."

Lisa Rue, Vice President, Rue Insurance

"I'm thrilled with the social media marketing work provided by the StartUpSelling team. The blogs and ePublished articles created by your bloggers and SEO experts are excellent and I think our readers are getting great content and value from each and every post."

Dennis Batchelor, Co-Founder, Rebit Inc.

"The Testimonial Service was fast and professional - it helped us better articulate our client successes to our prospects and even within our own organization."

Brian Bair, Managing Director, Crawford Advisors, LLC

"Alan helped rebuild and fine tune our new website making it our most effective eMarketing tool to date. He offered important and helpful guidance for the marketing ramp up of my firm."

Bob O'Brien, CEO, O'Brien Strategic Partners, LLC

All posts with the tag 'B2B'

We have set up 15 Web Meetings from our Seminar Attendee List!

I received the message above in an email first thing this morning. Our New Jersey based insurance agency client was extremely happy with their web seminar results. 300 executives registered, 161 attended and they already set up web meetings with 15 of those attendees. These web meetings are important for several reasons:

• They help the insurance agency and business executive reciprocally determine if there is a match between needs and services
• The meeting venue is efficient for both parties (he Insurance Agency doesn’t need to hop in a car and drive 30 minutes each way to visit their prospective client)
• The Insurance Agency can review relevant materials via the web meeting, a more powerful opportunity than a mere conference call

Of course, they already have strong credibility level, these attendees were privy to an excellent, educationally oriented speaker. We had advised this agency client to leverage an industry expert – and they did – a legal expert. The content was impressive, current and educational. No selling took place in the web seminar. Web seminar goals should be to educate prospects and initiate a dialogue – it should never be about selling.

Tags: B2B, eMarketing, Insurance Agency Marketing, LinkedIn, Web Seminars, Your Virtual Success
Posted in business, emerging business, Entrepeneurship, Home Office Business, Insurance Agency Marketing, Virtual Business | Leave a Comment »

If a Tree Falls in Cyberspace and Everyone is there to hear it – does it make a sound?

Just because you build a web site, send out an emailing, or create a blog doesn’t mean anyone will pay attention. It reminds me of the old saying, “If a tree falls in the forest and no one is around to hear it does it make a sound?” On the internet, everyone is there to hear your message, but it may not make a sound they can or will hear. Thus it’s all about targeted marketing and messaging, bringing a message that rings true to your specific target market, so it will make a clear and compelling sound when it arrives. This is easy to say but harder to do. What we’ve seen at StartUpSelling, at least in the B2B space, is a combination of targeted outbound calling combined with eMarketing, web seminars and a current web site seems to do the trick nicely for essentially any industry. We call this multidimensional marketing and find there is an order of magnitude difference in using a blended approach to a singular approach.

Tags: B2B, emerging business, Home Office, Startups, StartUpSelling, Virtual Business, Your Virtual Success
Posted in Uncategorized | Leave a Comment »